Manuja Speaks
  • Home
  • Blog
  • Leaders Teach
  • Books
  • Videos
  • Quotes
  • Who Am I?
  • Home
  • Blog
  • Leaders Teach
  • Books
  • Videos
  • Quotes
  • Who Am I?

book reviews

Buy Me!

7/16/2020

0 Comments

 
Picture
​​The book was written during economic down times in 2008-2009. Therefore, the first four chapters starts appropriately with; The age of Thrift, Economic Distractions, Change in Consumptions, and the New Retail Rules. From there on the author builds on the fundamentals of consumer behavior. The books shed light on what persuades, influences, and motivates the shopper in to making a purchase. He doesn’t exactly tell you what to do, but through other examples he shows the way! It is by no means a scientific book, yet easily address the buyer’s psychological interests. The content is well organized in to 18 chapters and easy to read book. I borrowed the book from the library. My biggest surprise – only two reviews on Amazon. This I can’t explain.  
0 Comments



Leave a Reply.

    Categories

    All
    Book Review

    RSS Feed

    Archives

    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020

Powered by Create your own unique website with customizable templates.